FatherShops - Help and Support

Prerequisites

Make sure you have:

• TikTok Ads Manager account

• TikTok Pixel ID (Create in TikTok Events Manager → Website Pixel)

• Google Tag Manager (GTM) installed on your FatherShops store

Step 1: Add the Main TikTok Pixel (Page View)

1. Log in to GTM → Go to Tags → Click New
   
   
   

2. Tag Configuration:
   

   • Choose TikTok Pixel

   • 
     

3. Set:

   • Pixel ID: CJJG24RC77UDO3975ELG (replace with your actual Pixel ID)

   • Event Type: ViewContent (TikTok doesn’t have a native “PageView”; ViewContent is the best alternative)

1. 

2. Trigger:

   • Choose All Pages

3. Save and Publish the container
   

This tag fires on every page load.

B. Track “Start Checkout”

1. Trigger:

   • Name: TikTok – Checkout Trigger

   • Type: DOM Ready

   • Condition:

     Page URL contains /checkout
     

2. 
   
   

3. Tag:

   • Name: TikTok – Start Checkout

   • Tag Type: TikTok Pixel

   • Event Type: InitiateCheckout

   • Pixel ID: same as before

   • Trigger: TikTok – Checkout Trigger

C. Track “Purchase”

1. Trigger:

   • Name: TikTok – Purchase Trigger

   • Type: DOM Ready

   • Condition:

     Page URL contains route=checkout/success
     

2. Tag:

   • Name: TikTok – Purchase

   • Tag Type: TikTok Pixel

   • Event Type: CompletePayment

   • Pixel ID: same

   • Trigger: TikTok – Purchase Trigger

? Step 3: Testing & Validation

1. Go to TikTok Events Manager → Assets → Events

2. Choose your pixel → Click Test Events

3. Add your website and click “Send Test Traffic”

4. Perform test actions:

   • Click Add to Cart

   • Visit /checkout

   • Complete a test purchase

5. You’ll see real-time events appear in TikTok’s interface